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Radio: One new station is breaking free of corporate control

Male hand turning on retro radio by pressing power button. Listen to music or news with old classic radio receiver. Vintage lifestyle There are early signs of a radio renaissance as some stations break free of mega-companies. You see it with stations like KLOS (95.5 FM), which earned its highest rating in years almost as soon as it got out of the control of Cumulus Media. Hopefully the trend will continue. In Tucson, Arizona, the station making moves is KDRI, which went through a few ownership changes recently before becoming locally owned and operated by Radio Tucson LLC, a company...
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New Tucson radio venture targets older ‘lost audience’

From left, Bobby Rich, Fletcher McCusker and Jim Arnold say radio listeners between the ages of 45 to 64 have long been neglected. They are starting a new station called The Drive. Mamta Popat / Arizona Daily Star Tucson radio will welcome a new station today that features some familiar voices. This morning, 101.7-FM and 830-AM will go live as KDRI The Drive, a Tucson-focused music and entertainment station targeting listeners between the ages of 45 to 64. Owners Fletcher McCusker, Bobby Rich and Jim Arnold say those are the listeners that have long been neglected not only in Tucson...
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Well-Known Locals Launch New AM/FM Radio Station Targeting Automobile Listeners

Hall of fame radio personality Bobby Rich, legacy station manager Jim Arnold and local downtown champion Fletcher McCusker have joined forces to launch the only locally owned-and-operated commercial radio station in Tucson. “I am now officially un-retired,” said Rich, a 25-year Tucson talent who anchored the top-rated morning show on MIXfm since 1993. “This is a dream come true for all of us: a chance to select our own music and manage content that matters to Tucson-not some corporate office in Dallas, LA or New York – and have incredible fun while making great radio.” The trio of well-known Tucsonans...
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